The hiring landscape is in an entirely different place than it was even 5 years ago. With an influx in open positions and a generational shift taking place, Human Resources (HR) professionals have needed to adjust their practices to attract talent.
As a Human Resources Director, I have seen first-hand how these changes have reshaped the recruiting landscape.
These are some trends to take note of:
There is a need for talent
According to a LinkedIn report, 83% of HR and talent leaders say that talent is their number one priority at their company and hiring volume was expected to increase by 58% in 2017. This leads to an overall change being seen across the hiring landscape - instead of having candidates trying to market themselves, companies find that they have to place additional emphasis on sharing the story of their business and its culture.
More than ever before is the need to tell the story of your brand – whether it be through social media, creating authentic videos or experimenting with revolutionary recruiting methods like virtual reality as mentioned in this article.
As the search for talent becomes more competitive, you need to share the story of your company and how it relates to talent.
Make pre-boarding and on-boarding processes simpler
With the shift to digital, applicants look for a more streamlined and automated application. According to a SHRM report, over half of job seekers quit in the middle of filling out an online application because of length or complexity.
Throughout the preboarding and onboarding processes, people want quick, easy digital methods to fill out required paperwork. Using automated software for the onboarding process allows new employees to sift through important paperwork even before they set foot in their new role.
Automated processes are a critical piece to the job hiring process.
New generation of applicants means new priorities in benefits
By 2025, almost 75% of the work force will be made up of millennials according to a Deloitte article. Along with the new generation in the workforce comes a new desire in benefits – with a focus on flexibility.
Since this generation tends to be more family and passion focused – options like flexible hours and working remotely, if appropriate, are discussed more frequently then have been in the past.
According to a Gallup survey, 43 percent of employed Americans said they spent at least some time working remotely and that flexible scheduling is major player in an applicant’s decision on taking a position.
A focus on value positioning
In addition to changes in benefits, there is a new emphasis on value-based positioning when hiring millennials – this is a focus on professional development and skill building.
Since there is more importance placed on growth opportunities versus stability in one position, these new hires typically want to have positions which challenge them and help them to grow. Peer mentorships and continuing education are some ways that employers have built upon this focus.
Continued engagement and development need to be offered even after new hires enter into their position. Nearly 95 percent of high young achievers regularly updated their resumes and sought information from prospective employers, according to a piece by the Harvard Business Review.
The hiring process is changing – are you?
The methods for hiring professionals are dramatically changing in recent years, so now more than ever it is important to update your hiring and onboarding process. New technology is offering HR professionals the opportunity to interact with both prospects and employees in ways that were never before possible.